Product: Execution Plan
This execution course will cover the key learning objectives from the Product arm of the Revenue Enablement suite of courses. In it, the learner plays a product executive tasked with decision-making around some of the main product concepts and functions. The learner will use the information they’ve gained from the courses in the Product channel to help them navigate these scenarios successfully. However, the decisions they make could also lead to negative consequences if the key learning points from the previous courses aren’t adhered to. This positive or negative reinforcement is designed to aid key information retention.
Covered in this course:
- Understanding how product ideas are developed and the importance of market and customer research
- The key ingredients of product briefs and the stages of product development
- The importance of a business plan in product management and the need for internal research and communication
- The function of the product roadmap and how prioritization works