Sales: Discovery
The discovery process is instrumental in gathering essential information when encountering any prospect in a sales interaction. This enables sales teams to tailor their approach and solutions to the unique circumstances of each prospect. By understanding the prospect’s specific needs and challenges, sales professionals can provide more personalized and relevant solutions, increasing the likelihood of successful sales. This course explores how sales professionals can ensure they use discovery to enhance their interactions with prospects and increase the likelihood of successful sales.
Covered in this course:
- Discovery explained
- The importance of getting discovery right
- Preparation
- Six areas of discovery
- Sales discovery questions
- Discovery interaction best practice